We believe in the creation of a sustainable value chain — environmentally, socially, and economically.
We want to contribute to develop and share our knowledge to strengthen the production chain.
TOGETHER WE CAN MAKE A POSITIVE IMPACT IN FARMING COMMUNITIES AROUND BRAZIL.
Why Tip the Farmer?
Most farmers do not make a living income from their coffee. Today, it’s not uncommon to pay $3.00 for a coffee, yet producers receive an average of 6¢ for the same cup.
As part of our commitment to strengthen small producers in Brazil, Latitudes Grand Cru Coffees created the "Tip the Farmer" project. Cafés all over the world are invited to allocate part of their profit from the coffee sales to coffee growers. The customers are informed about which producer they are supporting when they buy our products. The journey from seed to cup now comes with more empathy and respect.
CONTACT US FOR INFORMATION ON HOW TO SUPPORT THIS PROJECT.